Colca Valley’s tourist arrivals rise 50% so far this month

by Arequipa Travel on February 26, 2010

Tourist arrivals in Arequipa’s Colca Valley has risen 50 percent so far in February compared with the same month last year, said the head of Colca Autonomous Authority (AutoColca) Jose Talavera.

Talavera pointed out that in the first fortnight of February the number of visitors increased to 5,218 as compared with 1,331 in the same period last year.

He said the growth was due to the temporary closure of Peru’s top tourist attraction Machu Picchu and an aggressive promotional campaign launched two years ago.

Visitor arrivals in January rose to 11,320, up 20 percent compared with 9,200 in the same month a year ago.

The official added that most tourists visiting Colca Valley these days come from Argentina, Chile and Brazil; “while European and American citizens visit this tourist attraction all year long.”

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