Peru boosts campaign to promote Colca Canyon as World Natural Wonde

by Arequipa Travel on January 21, 2009

The minister of Foreign Trade and Tourism, Mercedez Aráoz, will launch Tuesday a campaign to promote the Colca Canyon’s nomination as one of the Seven Natural Wonders of the World.

The Colca Canyon together with the Amazon River and Lake Titicaca are among 261 natural attractions from 222 countries that moved to the second phase of an Internet-based global poll to list the “New 7 Wonders of Nature.”

Minister Aráoz leads tomorrow a press conference acompanied by second vice president of Peru, Lourdes Mendoza, the mayor of the province of Caylloma, Jorge Cueva, and the representative of the Autonomous Authority of Colca (Autocolca), Juan Talavera.

The municipality of Caylloma and AutoColca organized the “Great Marathon of Chasquis (Inca messengers)” from Arequipa to Lima, in order to promote the Colca Canyon’s nomination.

The Chasquis were runners of the Inca Empire who traveled several kilometers carrying letters or messages from one place to another.

A group of 50 chasquis departed from Arequipa’s Main Square on January 13 at 10:00 hours (15:00 GMT) and after running 1,020 km arrived in Lima last weekend, on the occasion of Lima’s 474th foundation anniversary.

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